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While Meta lures TikTok Creator to Instagram and Facebookwith cash incentive , its X competitor Instagram Threads is now making matter easier for creators , brand , and others who need more professional tools to manage their presence on the app . On Thursday , Instagram head Adam Mosseri announced a small smattering of newfangled features coming to Threads , including a agency to schedule posts and see more metrics within Insights .

In a post on the social mesh , Mosseri divvy up that user would now be capable to schedule posts on Threads and consider the metrics for individual postal service within theInsightsdashboard . This offers a way for Threads users to track trends , including their views , figure of followers and geographical demographics , number and character of fundamental interaction , and more , for a given metre period .

The scheduler , meanwhile , can be accessed from the three - dot bill of fare on the composer , Threads tell in a post . Here , you ’ll tap “ Schedule , ” then pick out a date and time , then “ Schedule ” again to affirm . The scheduled posts will appear in your drafts folder , where you’re able to edit or delete them before they go live .

In add-on , he said that Threads is adding a new feature that allow substance abuser to “ mark up ” a post they ’re resharing so they include their own creative take . While Mosseri did n’t lucubrate on what that means or divvy up an example , sooner findingsfrom tech fancier Chris Messina argue that Threads will add together a new icon next to the buttons for adding photos , GIFs , vox , hashtags , and more that render accession to this characteristic .

The curlicue ikon , when click , takes users to a screen where they can choose between tools like a highlighter penitentiary or pointer tool , which would earmark them to draw directly on a Thread post . This feature was also pick out last week by Lindsey Gamble , whoposted on Threadsto show the feature in action .

It ’s an funny sort of addition for Threads , given that users are more often share something clipped from the internet , like a news article , where they ’ve add a high spot or underscore in a screenshot . There has n’t been much consumer requirement for a tool to mark up Threads ’ C. W. Post straight .

However , the feature does offer Threads user something unique , when compared with social networking rivals like X , Bluesky , and Mastodon — and that could be the point .

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