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Rivian said Thursday it plans to launch a hands - off translation of its equipment driver assistance system for highway driving “ in a few hebdomad , ” and an “ eyes - off ” version in 2026 .

The work force - off system of rules will let Rivian compete with company like Ford and General Motors , which have both launch similar organization in the past few years . ( Ford has named its system BlueCruise , while GM has SuperCruise . ) Tesla ’s Full Self - Driving ( supervised ) system , which is not fully self-reliant despite its name , also allow hands - off drive in some of its vehicles and in certain condition .

The launch comes as Rivian is betoken another ambitious twelvemonth , driven in with child part by uncertainty around what change the Trump administrationmight make to regulatory insurance . The company did post its first positive gross lucre in the fourth stern of 2024 . That was buoyed by a company - wide-eyed cost - cutting elbow grease in 2024 but also an addition in software and serving receipts .

Rivian ’s autonomy ambitions were front - and - center when the caller pause stealth in 2018 . At that time , CEO RJ Scaringe wastalking about woolgathering scenarioswhere Rivian owners could start a hike and have their vehicles push back autonomously to meet them at the conclusion . But autonomy bring a back seat in the years since — at least in public — as Rivian focused on dispatch its IPO , and launching and scaling three unlike vehicle .

Rivian has now send back - to - back years of building and bear around 50,000 vehicles , and has some breathing way — thanks to a major lot with Volkswagen nail down late last year — to concenter on turn over out features like a hand - off system .

Rivian is training its driver assistance program using what ’s know as “ end - to - end ” training , a similar approach to what Tesla is doing with its Full Self - Driving ( Supervised ) software program . or else of indite out hard - put one over formula , Rivian uses data from the cameras and radio detection and ranging detector to take the models that power its driver - assistance system .

Much like Ford and GM , Rivian is starting out by allowing the workforce - off feature to only be used on highways . Scaringe articulate Thursday that , once the centre - off version launches in 2026 , Rivian will slowly give up the driver aid system to expound beyond other character of roads .

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“ finally , the end state , we think hands - innocent , eye - off needs to be usable fundamentally everywhere , ” Scaringe say .

To achieve that full stop , Scaringe sound out Rivian is valuate a “ variety of really creative mode we can get at a substantial amount of GPUs without consume to deploy the capex ourselves ” in decree to train its self - driving model — a notable break from how Tesla isspending billions of dollar mark on GPUs .

chastening : Tesla ’s Full Self - Driving ( Supervised ) software provide hands - loose drive in new car and in certain conditions .