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Image Credits:Marc Olivier Le Blanc / Niremia Collective co-founders Nichol Bradford and Naoko Okumoto

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Niremia Collective, venture capital, Naoko Okumoto, Nichol Bradford

Image Credits:Marc Olivier Le Blanc / Niremia Collective co-founders Nichol Bradford and Naoko Okumoto

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The worldwide pandemic put a spot on masses ’s yearning for wellness and well - being . Niremia Collective , a Silicon Valley – based venture cap business firm , is tapping into that — and thegender disparity in VC — with its first fund of $ 22.5 million in capital commitment .

Niremia Collective is the latest woman - led debut fund , conjoin others likeNew Fare Partners and Curate Capital , Pact , Double Downandf7 Ventures .

Founders Naoko Okumoto and Nichol Bradford met in 2018 and worked on various project before come together as investors to support startups at the pre - seed and seed stages focalize on well - being technology .

Niremia get its name from the compounding of “ iremia , ” meaning a state of peace and placidity in Greek , and the first letter of the founder ’ names .

“ Human happiness and health should be at the pith of the worldly concern , ” Okumoto told TechCrunch . “ We are born to be happy , and we desire humans to be the best variation of themselves . construct an investment into engineering science enable people to tap into that human potential . ”

New Fare Partners is latest female person - led VC to close first fund

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Okumoto , who spent 17 years working with declamatory tech company , has a historied history of investment and building businesses in the U.S. and Japan . She was previously managing U.S. investment and collective impact community building for Mistletoe Venture Partners , a social impact investment trust founded by Taizo Son . Okumoto was also the CEO of Amber Bridge Partners , an advisory house specialise in cross - border business organization developing , investment and operation .

Bradford , who also worked in tech and speculation building , went into the video game business , make for at Disney Interactive and Vivendi Games . While in corporate strategy at Vivendi , she was part of the deal squad in theActivision Blizzard fusion with Microsoft . She is also the founder of Transformative Tech , touted as “ the world ’s enceinte ecosystem in well - being technology ” with some 9,000 members across 72 countries .

Mistletoe Venture Partners is one of the limited partners of the raw investment company and is joined by domesticated and external pot and institutional investors , including Shionogi Pharmaceuticals and MIXI Inc.

As theglobal wellness marketis poised to reach out $ 8.5 trillion by 2027 , Niremia Collective intends to provide Das Kapital and direction resources to high - outgrowth well - being inauguration . In addition , the business firm wants to incubate young businesses and be a imagination for those planning to enter the sector .

“ We enthrone in genial , social and excited well - being as well as human intention and performance , ” Bradford say . “ All of this is human potentiality and technology . It ’s how we cure , expand and reach our highest potential as human organism . You have to have genial wellness to be able to do that . ”

Niremia Collective has made 12 investment from its introduction investment firm so far . Those admit Feno , which offer AI - powered oral care services;Tripp , a VR / XR wellness platform ; andDeepWell , which narrow down in mental health treatment using gaming .

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