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Ce 2025kicks off January 7 , but many of the biggest event and reveals actually begin today through a series of live flow and press conferences . The yearly Las Vegas event sets the tone for the class ’s consumer electronics and self-propelling industry . As always , TechCrunch will be there , sniffing out stories from the most exciting startup and tech giants , andyou can follow our lively coverage right here .

If you really require a piece of the natural action without devote for the hotel and flight of steps , many of the event ’s bragging keynotes will be streamed . While the show officially bunk from January 7 to 10 , most of the big word drops in the lead - up to the show , by way of in - mortal insistence case . These are largely fix for the January 6 “ Press Day . ”

Per usual , the event center around some of technical school ’s biggest names , includingAMD , Nvidia , Samsung , Toyota , andSony . The good intelligence for those who opt to avoid mingling among the 140,000 international attendee is that all the cardinal press group discussion and keynote will be livestreamed , either through the companies ’ pressure pages or CES itself .

Here ’s how to strain in to the big ones , and you canhead here for our early prevue of what else to expect from this year ’s CES .

AMD

January 6 at 11 a.m. PT/2 p.m. ET

Toyota

January 6 at 4 p.m. PT/7 p.m ET

Toyota has already herald it will provide an update on its Woven City initiativeduring its cerium presentation , an challenging effort that was first showcased in 2020 . You canwatch the stream as it ’s mail here .

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Exhibit at TechCrunch Sessions: AI

Samsung

January 6 at 2 p.m. PT/5 p.m. ET

Samsung ’s CES presser is always an unmated duck . The Korean electronics giant in general keeps its powder dry when it come to consumer electronics . After all , it ’s expected to announce its recent flagship handset — the Galaxy S25 — toward the goal of January .

CES 2025 is fail to continue the caller ’s tradition of goggle box and appliances . There are also betting odds and end like consumer robots that will most likely never see the light of day . Samsunghas adoptedthe tagline “ AI for All : Everyday , Everywhere ” for the demonstration , which kick off on January 6 at 2 p.m. PT/5 p.m. ET .

Sony

January 6 at 5 p.m. PT/8 p.m. ET

Sony , which is no stranger to big CES press day events , has already showcased two reveals before of this class ’s result : theSRH - S1 extended reality headsetandadditions to the Bravia home theater line . Andyou can determine the rest period of their stream hereor via the embed below .

Nvidia

January 6 at   6:30 p.m. PT/9:30 p.m. ET

Nvidia will no doubt have the biggest CES 2025 . After all , the companionship has pretty much the biggest everything nowadays . The chip giant is lark a $ 3.4 + trillion food market pileus , due largely to itsfoundational place in the ongoing AI boom . company like OpenAI and Meta have purchase Nvidia processors by the shipload , and that ’s unlikely to change in the newfangled year .

Founder and CEO Jensen Huang will assist kvetch off CES 2025 “ with his earmark leather crown and an unwavering vision,”per Nvidia .