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Back in 2017 , Daniel Lang , Dan Poineau and Sandra Huber came together to buildMangomint , a inauguration that makes salon and spa operations software .
Lang said they realized that software providers were trying to build their own booking weapons platform , à la OpenTable . “We fundamentally did n’t believe this was the right approach for beauty and wellness , ” Lang told TechCrunch . The founders envisioned all - in - one software that booked assignment and then automated ongoing school text communication that could do everything from appointee reminders to sending care program line prior to a skincare procedure .
The party works in the main with small and medium - sized businesses ( SMBs ) that employ at least five technician such as esthetician or nail technicians . The software help automate tasks , from guest booking to send off promotional emails . While these are little private stage business , Mangomint ’s target food market is a large one , guess to acquire to$185 billionby 2030 , according to Astute Analytica .
Lang say the company has seen its annual recurring revenue and customer growth hit more than 100 % for several years now , “ with no sign of slowdown , ” though the company would n’t allow particular . Lang did say that Mangomint has process more than $ 1 billion in proceedings , with famed clients including Ouidad , OSEA , Shop Good and Surya Spa .
On Friday , the company is announcing a $ 35 million Series B acclivity leave by Altos Ventures , with participation from Jason Lemkin ’s SaaStr Fund . The company only had two investors in its Series A , including OpenView Venture Partners , which return for this bout , and a little angel investor check .
Lang aver he first meet Altos at the SaaStr one-year conference in 2021 and has been a part of the SaaStr community for many class . He initially connected with Lemkin through a cold email several years ago . “ Jason has been talking for many years about how founding father can get in touch with virtually any VC by station a cold email as long as the cold-blooded electronic mail itself is really , really good , ” Lang said . “ I did just that and he reply within just a few hours . ”
From there they hopped on a call , and 20 transactions into the conversation Lemkin allege he wanted to invest as much as he could into Mangomint .
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“ We see fantastic potential in the next wave of vertical software companies to unlock substantial economic value for SMBs in years to come , ” Tae Yoon , a partner at Altos Ventures , told TechCrunch about the firm ’s investing into Mangomint . “ We are thrilled to partner with Mangomint [ which ] is bringing innovational and beautiful solutions to the salon and spa community . ”
contender let in GlossGenius , Varago , MindBody and Boulevard .
The company hopes to use the fresh Das Kapital to hire more talent , such as engineers and support managers , and build more mechanisation - driven feature film . With this round , it also announced the launch of a feature that helps automatically air , for illustration , tailored SMS messages , internal notifications and node reminders , to help engage and retain client .
“ We believe we can innovate with entirely raw marketing and communicating tools for salons that aid them engender more net , ” Lang order .
