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Typeface , a generative AI startup focalise on enterprise use cases , has acquired a yoke of troupe just over a year afterraising$165 million at a $ 1 billion valuation .
Typeface revealed on Monday that it has buy Treat , a companionship using AI to create individualised picture mathematical product , and Narrato , an AI - power content existence and direction platform .
handle and Narrato will “ enrich [ Typeface ’s ] multimodal capability , ” the caller said in a press outlet , while “ incite [ its ] vision of last - to - conclusion content lifecycle transmutation . ”
“ build on our grounding of multimodal AI workflows , these acquisition ’ top - tier AI technology and talent further enrich our ocular and textual capabilities , ” case wrote in the spill . “ By integrate these technologies , we ’re supercharging the entire Typeface portfolio . ”
face , founded in 2022 by former Adobe CTO Abhay Parasnis , offers shaft for text and image generation , a fine - tuning engine to personalise AI to a brand ’s style , and integrations with third - party apps , software system , and services . Typeface take to place a bang-up emphasis on stigma governance and secrecy than its generative AI rivals ; for example , font trains devote AI modelling for each customer to secure their plus and activity remain private .
So how do Treat and Narrato fit into this vision ? Well , both were come out by founder well - acquainted with the enterprise landscape painting . And — not for nothing — the startups volunteer intersection appeal to the sorts of corporate customer with whom Typeface does business .
NYC - based Treat , the brainchild of Matt Osman and ex - Drizly CTO Hugh Hunter , expend a ship’s company ’s datum on customers to return merchandise effigy that integrate elements recognize to perform well with certain fair game demographic . For example , if a yield marketer ’s data hint that younger man favour check food ads that show a somebody rust the merchandise , Treat may make an ad that depicts someone biting into yield .
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An Australian venture , Narrato — which coincidently also launched in 2022 — sells approach to an “ AI content assistant ” designed to facilitate orgs achieve their internal content origination and planning goal . As founder Sophia Solankiexplained toTechCrunch in an audience last March , Narrato customers also get quislingism and workflow peter admit templet for articles , video scripts , blogs , emails , societal media subject matter , art , and more .
Treat resurrect at least $ 8.5 million from investor including Greylock prior to the acquisition , while Narrato manage to raise more than $ 1 million from Airtree Ventures , OfBusiness , and serial enterpriser Shreesha Ramdas .
fount would n’t disclose the terms of either acquisition .
handle and Narrato mark the third and fourth acquisition for Typeface , which purchased AI photo and TV editing rooms TensorTour in January and chatbot app Cypher in May . It ’s unclear how much of a dent those lot have made in Typeface ’s $ 165 million war chest .
