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Elon Musk today said that X ( formerly Twitter ) is going to presently launch two newfangled premium tiers , corroborate previous news report and computer code sightings .
Two new tiers of go Premium subscriptions launching soon .
One is downcast price with all features , but no step-down in ads , and the other is more expensive , but has no ads .
— Elon Musk ( @elonmusk)October 20 , 2023
to begin with this month,@aaronp613found references inX ’s code about three freestanding insurance premium tiers . severally , Bloombergalso account that the company is test multiple paid plans to bring in more revenue .
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Notably , Meta is said to be thinking aboutan ad - free tierin reply to an EU Courtjudgment , which says user should have an option for an ad - free tier if they decline consent for the company to process their information . TikTok also confirmed recently that it is testingan ad - liberal tier . It ’s not vindicated if X ’s move is in reception to the EU Court ruling .
Musk & co. are try new ways to increase X ’s tax income . Earlier this workweek , the company started testinga $ 1 per twelvemonth plan for newfangled usersin New Zealand and the Philippines for basic functionality like posting , liking and reposting . The social internet said that this move was toreduce the number of bot on the platform , and was n’t imply to be “ a net profit number one wood . ”
Earlier this month , Reuters report that sinceMusk ’s takeover ad revenue has perpetually send packing . So it ’s not surprising for Musk to make motion to bolster subscription revenue .
As the company is try on to attract advertisers with former NBCU exec Linda Yaccarino as CEO , it is trying to publish metrics that look sympathetic . Earlier this month , Yaccarino say thatX has around 245 million daily active usersand500 million daily posts .
