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For years , any time someone asked which brand of headphone they should bribe for a flight , the solvent was a simple one syllable : Bose . The company ’s QuietComfort dividing line had long been synonymous with drown out sheet randomness on farsighted flight . But over the last several years , the question has become an increasingly hard one , as companies like Apple and Sony have shoot to the top of the category .

Back in mid - September , the company implant its flag in the Baroness Dudevant once again . The well - loved QuietComfort linewas getting a shakeup , with three new entries : the $ 299 QuietComfort Ultra Earbuds , $ 349 QuietComfort Headphones and the $ 429 QuietComfort Ultra headphones . The latter ( which , as the newspaper headline propose , is our focus today ) replaces the $ 379 ( now $ 279 ) Bose Noise Cancelling Headphones 700 .

As naming conventions go , it ’s certainly round-eyed and more streamlined . At least you be intimate where the QuietComfort Ultra Headphones stand proportional to the QuietComfort Headphones ( they ’re , you lie with , more ultra ) . You ’ve probably already balked at the cost tatter , as any reasonable , non - severally moneyed person would . The premium headphone race may have heated up , but it ’s not nominate the product any cheaper . We ’re eyewateringly close to hitting half - a - grand here .

Are any noise - canceling Bluetooth phone worth $ 429 ? That ’s a question I certainly ca n’t answer for everyone . What I can say is that if any are , these are them . Bose has created some of the most comfortable and best sounding headphones I ’ve ever test , couple with best in class noise cancelation . These things are , indeed , the real deal .

gratefully , Bose managed to deliver the pair before a cross - country flight of steps earlier this week . regrettably , it did n’t occur to me to double check the size of it of the auxiliary gob . What can I say , it ’s been a while since I ’ve actually wear a pair of Bose headphones on a flight ( thank Sony for that ) , so I ’d forgotten that the earpiece themselves sport a 2.5 mm interface , rather than the more standard 3.5 mm . When all else fails , just go with whatever they transport you in the box .

So , no seatback amusement through the new QuietComfort for me this trip-up . That ’s fine , there was nothing safe on anyway . As for the remainder of the flight , you ’re not going to beat these things in terms of comfort — they ’re lightweight and well - padded with a soft liner . The active noise canceling also did an excellent task eliminating the plane white noise and even a bit of the pipe up minor toward the back . Not fully on that last flake , however — the technology just is n’t there yet .

The ANC is ripe enough , however , that I had to actively switch over to “ aware ” style when using the phone during a podcast . With it activated , it was honestly too unmanageable to hear myself speak , which threw me off ( apologies to the interviewee on that one ) .

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Pricing aside , there is one notable complaint . The battery life is n’t on - par with other over - ear pairs , like Sony ’s ‎WH-1000XM5and theBeats Studio 3 . It got me through the aforesaid cross - country flight , and should get you through a day no job , but be previse that it ’s the one lieu where the Ultras fall short of the competition .