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Bluesky , the social networking startupnownearing 10 million usersthanks to X ’s prohibition in Brazil , willnow allow users to divvy up videosof up to 60 seconds in length on its platform , the society announced on Wednesday .

plan as a decentralized version of X ( formerly Twitter ) , Bluesky allows user to brand textual matter and images , response and repost , and substance users . However , unlike X , Bluesky permit users rig up their own servers if they choose , pick their own algorithmic rule , and decide how much or little they need their content tone down by subscribing to independent moderateness services .

With aboriginal video recording support , the web will be able-bodied to better compete with other 10 competitor , including Instagram Threads and the decentralized service Mastodon , among others .

The company notes that videos will autoplay by default , but this can be turned off in the preferences .

Each post on Bluesky can check one video , which can also let in attached caption . Users will be specify to upload 25 videos or 10 GB of video per daytime as the feature first launches , though these terminal point may be set over time , Bluesky says .

While the companionship will require users to avow their email to cut down on telecasting junk e-mail , it will allow grownup capacity . Users will be able to tag their videos that have adult content , however , so those who do n’t want to see this can filter them out of their timeline using moderation control . Bluesky say it ’s processing videos via Hive and Thorn to guarantee videos that demand a content monition are addressed and to verify illegal cloth like CSAM ( minor sexual abuse fabric ) does not get station .

video can also be account for rape community guideline , which could affect the drug user ’s power to continue to upload picture , the company warns , if the violations are repeated . When a post with a television is deleted , the data will also be solely sick from Bluesky ’s infrastructure , the company notes .

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The feature ’s launch may have total a daytime too late to capitalize on some of the more shareable ( or angry ! ) consequence from last dark ’s U.S. presidential debate , but telecasting support has the potential to make Bluesky a more engaging plaza to talk about breaking news , politics , soda pop finish , sport , and more , the company thinks .

Video follows a number of updates to Bluesky ’s app , which last year include anin - app TV and medicine playerthat stand third - party mental object , like YouTube , Soundcloud , Spotify and Twitch embeds . This twelvemonth , the company played further catch - up with 10 with thelaunch of DMs(direct message ) , a morepersonalized Discover feed , tools to hide replies , and more . Last month , Blueskyalso saidit was considering launching something interchangeable to X ’s crowdsourced fact - checking lineament , Community Notes , as well .

reinforcement for video uploads will bemade availablerandomly to drug user in increments until fully roll up out , to ensure the host can handle the influx of new substance , the company says .