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Apple today is continuing its investing in sports and subscriptions patronage withthe launch of a new appfor iPhone user , Apple Sports . The app will offer sports fans access to real - clock time heaps , stats and other data about their favored team and leagues , while acquaint contention to other play score aggregators on the App Store .
Initially available in the U.S. , U.K. and Canada , the app will include info on the following leagues : MLS , NBA , NCAA , NHL , Bundesliga , LaLiga , Liga MX , Ligue 1 , Premier League and Serie A. Apple order more leagues will become uncommitted over time , include the MLB , NFL , NCASF , NWSL and WNBA for their upcoming season .
With the app , users will be able to customize their scoreboards to follow their favorite squad , league and tournaments , and switch between various sections , like play - by - play info , team stats , lineup details and bouncy betting odds — the latter , however , can optionally be twist off by the substance abuser in the setting , Apple notes . The troupe tells TechCrunch that the betting odds are provided by DraftKings , but there is no tax income - share understanding as the app itself does not support live betting .
While the app itself is free to use , it can help Apple direct customers to its other subscription offerings in live sports , via its Apple TV app where users can watch hot games from Apple and their other apps . The company has been investing in its variation business over the retiring several years , ink partnerships withMajor League Baseball , with a10 - year cyclosis dealthat began in 2023 . Last year it also beganoffering the MLS Season Passthrough the Apple TV app , for $ 14.99 per calendar month or $ 99 per time of year . In addition , Apple TVoffers a multiview featurefor sports showing , for watching thing like Friday Night Baseball , Major League Soccer match and MLS and MLB live show . ( The feature isnow usable on iPad . )
variation can help Apple maturate its services taxation , which come to arecord of $ 22.3 billionin the quaternary quarter , cover country of Apple ’s commercial enterprise let in Apple TV+ , Apple Music , iCloud , the App Store , advertizement and more . Over clock time , Apple could expand its Sports app with pay feature article , if it chose , though the company has not foretell plans on that front as of yet .
In addition , Apple saysusers ’ sports interests are associated with their Apple ID and will sync across other apps to personalize their experiences in Apple TV and Apple News . Users can turn over off syncing if they choose . The datum may also be used to meliorate Apple ’s personalized advertizing .
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Apple Sports is offered in English , French and Spanish and involve iOS 17.2 or later to download and run .
