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Fresh off the winner of its first mission , satellite manufacturerApexhas conclude $ 95 million in new capital to descale its operation .

The Los Angeles - based startup successfully launch andcommissioned its first ballistic capsule , a modelling called Aries , in March . That delegacy has gone off seemingly without a limp — a rarity in the space industry — and with escape inheritance now achieved , the company is squarely focused on outgrowth .

That includes scale up output of the Aries fomite and invest in the development and production of Nova , a ballistic capsule that ’s around twice the mass of Aries . The company is on track to manufacture five Aries this twelvemonth alone , Apex CEO and co - founder Ian Cinnamon distinguish TechCrunch .

Apex was ground on the dissertation thatone of the primary bottlenecksfacing the growth of the distance diligence was satellite motorcoach manufacture . Cinnamon and his co - founder , Maximilian Benassi , are purport to basically productize ( i.e. , manufacture and betray in standard formats ) satellite buses — which have historically been subject to bespoke engineering cognitive process and very foresighted lead times — and rapidly scale the ability for companies to air their warhead to orbit .

The very design that have increase need for admittance to space — namely the drop in launch costs thanks to SpaceX Falcon 9 drive - share missions — have also set the conditions for a productized space vehicle to come through on the market place . Up to a certain volume sizing , customers are give the same for a ride to cranial orbit — so Cinnamon and Benassi realise that ballistic capsule could be standardized , and even more or less over - engineered , with no additional monetary value by agency of launch to the client .

Focusing on productization has bring forth a strong foundation for the business , Cinnamon said . “ For every one of the planet double-decker that we ’ve sold or are in the unconscious process of selling , we ’re able to very clearly point out , here ’s the marketing price , here ’s our unit of measurement economics , here ’s the allowance we have , ” he enjoin . “ We tend to be very transparent with our customers as well that we ’re not endeavor to be the lowest price on the market … we ’re occasionally able to charge a bounty for a very fast delivery prison term frame . ”

This well-defined economic picture no doubt prove compelling to investors . While there ’s been a lot of bombilation around hard tech recently , “ investor still have that strong desire to put their money to work out on businesses where they can really see the fundamentals , ” Cinnamon suppose .

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One tailwind for the company , harmonise to Cinnamon , is that most customers are not concerned in buy a single satellite , but in buying multiple , with purchase often draw out over time as a constellation is built out .

The company is near 50 people and that bit is likely to double by the final stage of this year .

The funding rung was led by early Apex investors XYZ Venture Capital , and co - led by CRV , along with involvement from new investors Upfront , 8VC , Toyota Ventures , Point72 Ventures , Mirae Asset Capital , Outsiders Fund , GSBackers , and exist investors Andreessen Horowitz , Shield Capital , J2 Ventures , Ravelin , Robinhood co - founding father Baiju Bhatt and Avalon Capital Group .